The beginning of a new year is an appropriate time to review the old one. January 2nd also marked the first anniversary of The Current so it is also a good time to give our readers an update.
Because we are an online newspaper (or “blog” if you prefer!), we have the advantage of being able to see at any given time how many people are reading which particular article and in which geographic location. Our website statistics let us see what stories we published that most captured our readers’ attention.
The Top Ten of 2018
In order of popularity, here are the top ten most-read stories on The Current during 2018:
- Municipal election “Town Hall” forum
- MV Councillor subject of complaint after outburst
- MV Township without CAO
- MV is not a CAO-friendly environment
- Announcement: Pot shop poll
- Township sued by former Integrity Commissioner
- Proposed condo development includes Chippawa Lodge
- MV Mayor claims she has no role in the disciplining of council members
- Confrontation continues at MV committee meeting
- Porch Views: Who is a local? Diversity or division in the Madawaska Valley
All of these articles remain on our website and the Comments section which follows every piece bears witness to the extent of our readers’ engagement. The Top Ten list reveals that during the municipal election year many of our readers used The Current’s online Town Hall forum to engage with those municipal candidates who participated. The forum alone attracted more than 150 online comments out of nearly 200 relating to the election campaign. This is a significant proportion of the 750-plus online comments The Current received last year.
But the Top Ten list doesn’t tell the whole story. 2018 was, after all, a municipal election year so it was understandable that there would be a greater degree of public interest in campaign coverage. Readers of The Current also demonstrate a thirst for stories about economic development, culture and heritage – as well as community events and lifestyle.
Readership and engagement grows
During 2018 The Current averaged 23,000 page views per month. Some articles attracted as many as 1,900 views per day. We are pleased to report that our average returning readership exceeds 2,300 per month. To these numbers must be added the readership of our free monthly print version. We distribute more than 750 print copies of The Current — from Whitney to Eganville to Maynooth — in waiting rooms, multi-unit residences and shops. Like the online stories, each month’s selection for print remains available in PDF form on our website.
What’s next for The Current?
The Current aims to make some improvements during 2019 so our first print version of the year will arrive a bit later in January. Watch out, too, for website changes to give our readers more relevant content.
Finally, a heartfelt thank you to our readers for making the first year of The Current so successful. And as always we are extremely grateful to our talented contributors who have provided such great reading material.
A happy and healthy 2019 to you all!